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Botanica Restaurant


Packaging Design
Stationery System

Botanica is a restaurant and marketplace located in Los Angeles, founded by former food writers-turned-chefs, Emily Fiffer and Heather Sperling. We teamed up with the duo to design their print and packaging system, which draws inspiration from their veggie-centric menu. A collection of abstract, handmade fruit and vegetable patterns appear throughout the collateral, alongside a dusty pink palette that mirrors the interior of the restaurant. From stationery, to product packaging, to signage, we aimed to capture the restaurant’s modern, friendly, and quirky approach to cooking.


Logo Design by Aaron Becker.
Photography by Julia Stotz.